Business Plan "Jauniešu pasaule" / ID: 647467

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ID number:647467

Author: herda (1)

Evaluation:

Published: 18.02.2008.

Language: English

Level: College/University

Literature: n/a

References: Not used

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Table of contents

Nr.	Chapter	Page.
	Table of contents	2
1.	Executive Summary	4
1.1.	Company description	5
1.2.	Mission and goals	5
1.3.	Designation of the credit	6
2.	Marketing research	7
2.1.	Service description	7
2.2.	Competitors	7
2.3.	SWOT analysis	9
3.	Functioning of the enterprise	10
3.1.	Location and organization of classes	10
3.2.	Necessary equipment	11
3.2.1.	Equipment for disco	11
3.2.2.	Equipment for dancing hall	12
3.2.3.	Equipment for sports hall	12
3.2.4.	Equipment for computer class	13
3.2.5.	Equipment for painting, singing, modelling classes	13
3.2.6.	Office and other equipment	13
3.2.7.	Expenses for equipment purchase	14
4.	Marketing plan	14
4.1.	Marketing strategy	14
4.2.	Planned income	15
4.2.1.	General provisions	15
4.2.2.	Sports and dancing	16
4.2.3.	Classes by interests	18
4.2.4.	Cultural-mass actions	18
4.2.5.	Café rent	19
5.	Management and personnel	19
5.1.	Administrative personnel and the experts	19
5.1.1.	List of personnel	20
5.1.2.	Duty regulations	20
5.2.	Teachers and specialists	22
5.3.	Budget of teacher’s working hours	22
6.	Problems and risks	23
7.	Financial plan	24
7.1.	Sales budget	24
7.1.1.	Sales budget for the first year	24
7.1.2.	Sales budget for the second, third and following years	25
7.2.	Expected expenses	25
7.2.1.	Depreciation	25
7.2.2.	Wage fund of personnel	25
7.2.3.	The estimate of operational expenses	27
7.2.4.	Expenses estimated for the first year	28
7.2.5.	Expenses estimated for the second year	28
7.2.6.	Expenses estimated for the third year	29
7.3.	Financial expenses	29
7.4.	Planned monetary plan (cash plan)	30
7.5.	Predicted financial reporting	30
7.5.1.	Financial result	30
7.5.1.1.	Financial result for the first year	30
7.5.1.2.	Financial result for the second year	30
7.5.1.3.	Financial result for the third year	30
7.5.2.	Expected balance	31
7.5.2.1.	Balance for the end of the first year	31
7.5.2.2.	Balance for the end of the second year	31
7.5.2.3.	Balance for the end of the third year	32
8.	Appendixes	34
8.1.	Sports hall occupation schedule	34
8.2.	Dance hall occupation schedule	36
8.3.	Teachers’ working time summary	38
8.4.	Computer class maintenance	39

Extract

THE EXECUTIVE SUMMARY

The youth center “Jauniešu pasaule” is the start-up company which needs 300,000 LVL for renovation of its premises and buying necessary equipment to start its business. This sum will be enough to finance the new idea – creation a cultural-sports center for children and teenagers. This center will combine in one complex the spectrum of services, which would meet the needs and demands of children and teenagers, and would provide the qualitative service.

The company has set several goals:
Social-economic goals - The creation of complex of services with reasonable prices, which will lead to resolution of social problems of society;
Strategic goal - Creation of sports and cultural center for youth in central area of Riga;
Financial and marketing goals - Development of competitive and profitable activity by taking into account the demand and needs of the clients;
Organizational goals - Creation of the center, organization and control of its activity.

Our center provide different services for the youth:
sports and dancing activities;
classes by interests;
cultural-mass actions.

All these services are of the highest quality and are needed for the development of creative and active children in Riga.

Our company has researched the market of service industry and identified the niche which is not saturated. There are similar centers for youths such as club “Rīdze” and “Rīdzene”, which are meant for children and which are operating with the similar purpose, who are our main competitors, but these centers do not provide the range of services as wee do – we have wide spectrum of services. …

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Business Plan "Jauniešu pasaule"
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Business Plan "Jauniešu pasaule"