Add Papers Marked0
Paper checked off!

Marked works

Viewed0

Viewed works

Shopping Cart0
Paper added to shopping cart!

Shopping Cart

Register Now

eKönyvtár library
FAQ
 

Great deal: today with a discount!

Regular price:
1 176 Ft
You save:
153 Ft
Discounted price*:
1 022 Ft
Purchase
Add to Wish List
ID number:729213
Author:
Evaluation:
Published: 15.07.2009.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
Extract

Introduction
Marketing management is a business discipline which is focused on the practical application of marketing techniques and the management of a firm's marketing resources and activities.
Activities and functions
Marketing management therefore encompasses a wide variety of functions and activities, although the marketing department itself may be responsible for only a subset of these.
Marketing research and analysis
Traditionally, marketing analysis was structured into three areas:
Customer analysis,
Company analysis,
Competitor analysis

Author's comment
Load more similar papers

Send to email

Your name:

Enter an email address where the link will be sent:

Hi!
{Your name} suggests you to check out this eKönyvtár paper on „Marketing Management”.

Link to paper:
https://eng.ekonyvtar.eu/w/729213

Send

Email has been sent

Choose Authorization Method

Email & Password

Email & Password

Wrong e-mail adress or password!
Log In

Forgot your password?

Facebook

Not registered yet?

Register and redeem free papers!

To receive free papers from eKönyvtár.com it is necessary to register. It's quick and will only take a few seconds.

If you have already registered, simply to access the free content.

Cancel Register