DJI Case Study Analysis

Be unique?
Implementation & Finance
Overtake the competitors
Implementation in steps
1. Have bigger presence in commercial drone market
Make partnerships with big aggricultural companies
Corporate with the government (police, military)
2. Improve the productes
Longer flight capacity (not just software R&D)
Increasing the carrying capacity (good for both delivery and agricultural sector)
3. Use the right sources to compite competitors:
short development time
loyal employees
brand & partnerships

Estimated Compound Annual Growth Rate in the commercial drone sector
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