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  • Globalization, Innovation and Diversity within the Coca-Coca Cola Beverage Company

     

    Essays2 Management

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ID number:129471
Evaluation:
Published: 06.07.2004.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
Extract

Globalization, Innovation and Diversity within the
Coca-Coca Cola Beverage Company
External and Internal factors have broadly different affects on the four functions of management, (planning, organizing, leading, and controlling) in an organization. A company must first recognize the difference between the two, external and internal factors. External factors are all relevant forces outside a firm's boundaries, such as competitors, customers, government entities, and the economy. Internal factors are located within the company, such as employees, quality of the product or service the co…

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