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ID number:958634
Evaluation:
Published: 11.10.2003.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
Extract

Can the global strategy be used for service industries? Yes. A well-designed global strategy can help a service industry type firm to gain a competitive advantage. This advantage can arise from the following sources: Economies of scale from access to more customers and markets, exploitation of another country's resources, such as labor, raw materials, exchange rates, import duties, tariffs and taxes. Strategically, a service industry type firm could also capitalize on being the pioneer or first entrant into a new market. …

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