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ID number:126737
Evaluation:
Published: 26.12.2003.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
Extract

During the last half of the twentieth century, many barriers to international trade fell and a wave of firms began pursuing global strategies to gain a competitive advantage. However, some industries benefit more from globalisation than does others, and some nations have a comparative advantage over other nations in certain industries. To create a successful global strategy, managers first must understand the nature of global industries and the dynamics of global competition.

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