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ID number:665217
Author:
Evaluation:
Published: 21.03.2007.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
Table of contents
Nr. Chapter  Page.
  Summary    3
  Key Personal    3
  Key members    3
  Contacts & partners    4
  The Product/Service    4
  Description    4
  Unique Selling Point    4
  Competition    4
  Pricing    4
  Development    5
  Sales/Marketing    5
  Target market & Customers description    5
  Market Research    6
  How you will promote/ Roads to market    6
  Operational Details    6
  Training & Equipment    6
  Suppliers    6
  Finance    7
  Set-up costs    7
  Profit & Loss Account    7
  Cash Flow    7
  Appendix A    8
Extract

Summary
Amber has been a highly-valued material since earliest times. Although deposits of the mineral occur throughout the world, amber from the coast of the Baltic Sea is the best-known. It is called succinite amber and it comes from pine tree resin.
Amber Fashion Ltd. is a company that will sell high quality amber jewelleries, using Baltic Sea amber. It will be internet based business, which will have business connections in Latvia. Company’s director board will consist of company’s members. It will be new company in UK market and it aims to satisfy customers needs by providing high quality product, fast and safe delivery as well as building strong and long relationships.
Our main objectives are to enter UK market and become number one company in amber jewellery industry after 5 years, which will have holding of 60-65% of UK jewellery market. We see big potential in developing our business in this country and we would like to provide you 2 years business plan, which may have modifications after our start in May 2007.

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