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ID number:653088
Author:
Evaluation:
Published: 07.09.2021.
Language: English
Level: College/University
Literature: n/a
References: Not used
Time period viewed: 2018.g. - 2019.g.
Extract

Plan for risk minimization: development of technological base, carrying out R & D in the field of production technology, development of a strategy for technological development and technological security as part of an integrated technical, economic and social strategy of an enterprise, linking social strategy with the goals and capabilities of an enterprise, regional conditions, creation of a technical and economic system resource reservations.
9. The risk of non-receipt of foreign investment and loans.
Reasons: an unfavorable opinion of investors or lenders regarding the prospects and opportunities of the enterprise, an unexpected outflow of negative information, the publication of information and data defaming the enterprise, a sharp drop in the stock price of the enterprise as a result of the stock market game, and the performance of consumers with criticism of the company's products.
Risk factors: loss of control over the "image" of the enterprise, the active actions of unscrupulous market competitors, low marketing costs, including advertising and maintaining the "brand" of the company.
Plan for risk minimization: organization of targeted marketing, including comprehensive informing potential consumers and investors about the most favorable aspects of the company's products and about the enterprise as a whole. For a joint-stock enterprise, the marketing of a company should include a program of individual work with shareholders, especially external ones, in order to maintain their favorable attitude towards the enterprise.

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