Evaluation:
Published: 18.07.2006.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
  • Essays 'Negotiation Skills', 1.
  • Essays 'Negotiation Skills', 2.
  • Essays 'Negotiation Skills', 3.
Extract

Introduction
"In a successful negotiation, everyone wins. The objective should be agreement, not victory."
"Every desire that demands satisfaction and every need to be met-is at least potentially an occasion for negotiation; whenever people exchange ideas with the intention of changing relationships, whenever they confer for agreement, they are negotiating."
The key to successful negotiation is to shift the situation to a "win-win" even if it looks like a "win-lose" situation. Almost all negotiation has at least some elements of win-win. …

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