Advertising Stratagies (Research Paper / Persuasive Speech)

I would like to discuss two advertising strategies that I think influence me the most. <Tab/>
1) Testimonial endorsement:
<Tab/>I believe this is probably one of the most successful advertising strategies. It is for me anyway. Lets take for example the Pepsi commercials that star Britney Spears. We watch her dance around and show off her figure while she is enjoying a nice cold Pepsi. It just makes what she is doing look so much easier and enjoyable (the dancing I mean). I have a little cousin who does a "dance" every time she drinks a Pepsi and then says…