Evaluation:
Published: 01.12.1996.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
  • Essays 'Captains of Consciousness', 1.
Extract

Stuart Ewen's Captains of Consciousness depicts the American people, as a class of malleable work force who must earn a living by selling their labor, from the beginning of industrialization till the 1930s. Initially
capitalism is characterized with a source of ideas of progress and development measured by the changes of the machine. Industrialization in
reality is the American people serving the corporations as work slaves for the purpose of an efficient mass production. …

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