Nowadays people become more and more similar in the entire world. This fact refers to principles of interrelated relationships that usually are different and may be universal. Actually, knowledge and observation of various nations’ individuality help us avoid of unexpected misunderstandings. So that, the purpose of this report is to prove that it is important to know the etiquette of business across different culture. Although there are international standards of behaviour in communication, still many people are not aware of the manner and national individuality of other nations. In order to prove it, a questionnaire was given out, and a group of students set objective to read and analyze the theory concerning business culture in four countries – United States of America, Germany, England and Japan.
Almost every country has different cultural aspects in business. The inputs showed that ninety – five percent of respondents have noticed some essential differences between foreign and native business culture. Certainly, first impressions are the most important, for that reason showing cultural respect when greeting others is essential. An old American saying tells: “You don’t have a second chance to make a first impression!”…
