Evaluation:
Published: 19.04.2004.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
  • Essays 'Apple Vacations Vs. Thomas Cook', 1.
  • Essays 'Apple Vacations Vs. Thomas Cook', 2.
Extract

As the travel industry consists of numerous sectors and divisions, companies within the industry vary greatly in their activities and the segments of the market they are involved in. Two of these companies, namely Apple Vacations and Thomas Cook AG, are both leaders in their respective fields.
Apple Vacations, a Pennsylvania corporation opened in 1969, is a major vacation tour operator to Mexico, Hawaii, Las Vegas, Bahamas, Bermuda, Costa Rica, and the Caribbean, with offices in Pennsylvania, Illinois and California.
Correspondingly, Thomas Cook AG is an international leisure group, crea…

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