Evaluation:
Published: 24.07.2005.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
  • Essays 'Global Expansion Report', 1.
Extract

The reason why companies expand into the global market is the saturation of the exiting markets that companies operate. Global expansion provides the ability to access the new markets and opportunities to utilize economies of scale. There are many concepts of global expansion. Such concepts suggest that motivation influences companies to expand their business to the oversea market. These influences are "key supplies, market-seeking, and the desire to access low-cost factors of production" (International Business Competing in the Global Marketplace).

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