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  • Advertisements use unique ways to grab audiences: compares the techniques of two breast cancer ads

     

    Essays2 Public Relations

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ID number:828069
Evaluation:
Published: 20.11.2002.
Language: English
Level: Secondary school
Literature: n/a
References: Not used
Extract

The Techniques Behind The Ads
Advertisements affect our society everyday. They encourage certain behaviors, lifestyles, and images. Ads cause us to look at ourselves and analyze how we compare to the ideal woman or man. But what some people don't consciously realize is that ads can persuade us to do so much more. There are so many ads for so many different things, ideas, and companies. All ads are fighting for their readers' attention. One unique advertisement is one for a cure for breast cancer. I find it especially interesting in how ads for illnesses suck their audience into their caus…

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